About Wilbur’s Total Beverage
Wilbur’s Total Beverage is family owned and operated, making one of the most alluring aspects of of this Fort Collins liquor store its family oriented environment. Our priority is to provide our customers with competitive pricing and selection while obtaining great service in a clean environment. Our staff will always take the time to help you find the perfect beverage for any occasion. Our delivery options make any event easy and feasible. Weekly wine and beer tastings provide opportunities to try a variety of different beverages for free. Many members of our team are certified with Cicerone and Sommelier giving us the knowledge to help in any department. At Wilbur’s we do things differently. Come in and experience Wilbur’s Total Beverage, voted Brown-Forman’s best retailer in the state of Colorado.
Take a Look at Our Store
Why Pick Wilbur’s Total Beverage as Your Fort Collins Liquor Store
At Wilbur’s Total Beverage, we’re more than shelves of bottles—we’re your friendly, go-to Fort Collins liquor store for discovery, guidance, and great value. Whether you’re shopping for a weeknight pinot, stocking a party bar, or hunting down a hard-to-find craft release, our team is here to make every visit easy and enjoyable.
A Selection You’ll Love Exploring
Wander our aisles and you’ll feel the mix of heritage and discovery: wines that move from old-world elegance to bold new-world favorites; spirits that stretch from top-shelf tequilas and single-malt scotches to the cocktail-ready essentials you reach for on a Friday night. Turn the corner and you’ll find beers and ciders that celebrate Colorado—local brews alongside limited seasonal releases—then finish at a wall of ready-to-drink options and thoughtful mixers that make entertaining effortless. We curate with care so that every visit to our liquor store in Fort Collins brings fresh arrivals, trusted staples, and always something new to try.
Knowledgeable, Friendly Experts
Great drinks deserve great guidance. Our team includes certified Sommeliers and Cicerones who love helping you:
- Find the right bottle for your taste and budget
- Choose smart substitutions for your favorite cocktails
- Discover new styles and regions—from brighter, food-friendly whites to richer, spice-driven rums
- Pair beverages with your menu, from casual weeknights to special celebrations
No jargon, no pressure—just clear, helpful recommendations from people who genuinely enjoy talking about wine, beer, and spirits.
Personalized Service for Every Occasion
Tell us what you’re planning, and we’ll tailor picks that fit:
- Dinners & date nights: easy-drinking pairings that shine without overpowering your meal
- Parties & events: crowd-pleasers, quantity guidance, and mixer suggestions to keep things seamless
- Gifts: confident choices for hosts, colleagues, or the aficionado in your life
Don’t Miss the Deals: Weekly Specials Every Thursday
Make it a habit to check our Weekly Specials page every Thursday. You’ll find:
- Fresh limited-time discounts on customer favorites and seasonal standouts
- New product spotlights so you can be first to taste what’s trending
- Rotating bundle ideas for parties, gifting, and home bars
While you’re there, join our email list to receive weekly specials and exclusive offers straight to your inbox—so you never miss a deal, release, or store update.
Your Next Favorite Bottle Is Waiting
Ready to shop from home? Visit our online store to browse the latest arrivals, weekly specials, and staff picks—and get delivery within the Fort Collins area. Prefer to stop by? We’d love to see you in person and help you find exactly what you’re looking for. Cheers!